Dark PR

Management

Samantha Dark - President & Founder

Samantha is an expert in taking brands to the next level. With more than 15 years of experience spanning product launches, extensive media relations, media tours, sponsorships, events and celebrity and influencer seeding programs, Samantha is accomplished professional public relations across consumer, lifestyle, travel, beauty and entertainment industries.

Samantha can have the right person listening when it counts. She knows how to get product into the hands of right beauty editors, influencers, industry advocates, and turn third-party credentialing into press

Samantha’s initial media spark was lit when she began working in the communications department for a leading television company in her home city of London, England. With an aspiration to live and work in the US, Samantha soon took a position in Miami, FL, as the publicist for Spanish recording artist Julio Iglesias where she sharpened her skills in the music and US entertainment industries.

Three years later and with her public relations skills honed, Samantha accepted a senior position in New York at a leading beauty PR firm where she managed a selection of niche, spa and corporate accounts specializing in the areas of beauty, accessory and lifestyle.

Samantha is a member of the Cosmetics Executive Women (CEW) and the Publicity Club of New York. She holds a Bachelor of Science Degree in Communications from the University of Miami, Florida.

Emily Oliff- Account Executive

Emily began her public relations career at a northern New Jersey based boutique Marketing and Public Relations agency where she provided clients with a variety of services, including strategic relationship development, special event coordination, media relations and guerilla marketing.

Emily studied Public Relations and Journalism at Monmouth University, from which she received a Bachelor of Arts degree in Communications and a minor in Political Science. Emily also studied Communications and Art at Regent's Business School London. She is a member of Lambda Pi Eta, national communications honors society.

dark pr, 875 6th Avenue, Suite 808
New York, NY 10001, Tel: 212 219 8954
Email : sam@samdark.com